Vodafone ACT UP - Graduate Campaign

Award winning Campaign for Vodafone UK. Visually, we wanted to show Vodafone in a new light that supported the activist mindset. And with Covid-19 making shooting difficult, along with tight timelines, we didn’t want to use played out Vodafone B-Roll and stock footage. Taking into account the activist mindset, we bought this to life through bold typography, animation and music with angst. We made our message about the world clear; unafraid to talk about societal challenges, and Vodafone’s influence.

RAD AWARDS:
Work of the Year (2021)
Use of Audio
Graduate Campaign

RMA:
Graduate Initiative